Distribution tactics for success in turbulent versus stable environments: A complexity theory approach

Roger Bruce Mason

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Crossref Citations

1. The Influence of the Level of Environmental Complexity and Turbulence on the Choice of Marketing Tactics
Roger B Mason, Thomas Dobbelstein
Journal of Economics and Behavioral Studies vol: 8 issue: 2(J) first page: 40 year: 2016
doi: 10.22610/jebs.v8i2(J).1253

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Journal of Transport and Supply Chain Management | ISSN: 2310-8789 (PRINT) | ISSN: 1995-5235 (ONLINE)